2010 Trade Show Exhibitor Information

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2010 Annual NYLA Trade Show
Saratoga Springs, NY November 4 & 5, 2010

Trade Show Exhibitor FAQ

What are the benefits of exhibiting at the NYLA Trade Show?

High impact exposure and one-on-one encounters with your target audience: key decision makers from libraries across New York State
Additional advertising and sponsorship programs afford exclusive opportunities to strengthen relationships while establishing new ones
1000+ library professionals under one roof for two days

Are there facts and statistics that will help our company/ organization make a decision about exhibiting at NYLA 2010?

Yes. Click here to view facts and statistics collected from attendees at the 2008 Trade Show and Conference in Saratoga Springs.

Facts and Statistics for Exhibitors

How much will it cost to exhibit? What does an Exhibitor Package include?

Package Type	Pipe & Drape Blue & White	Included with Package	Price	Availability
Table Top	8'h back drape No side drapes	- Web Listing - Listing in Preliminary Program with reservation by 3.1.10 - Listing in Final Program with reservation by 8.1.10 *Package does not have electric or internet service available.	$550	Click Here
Booth	8'h back drape 3'h side drapes	- Web Listing -Vendor Marketing Place Listing - Listing in Preliminary Program with reservation by 3.1.10 - Listing in Final Program with reservation by 8.1.10 -Electronic Attendee List with reservation by 7.1.10 -5 Fast Passes	$995	Click Here
VIP Booth (booths on aisle and high traffic areas)	8'h back drape 3'h side drapes	- Web Listing -Vendor Marketing Place Listing - Listing in Preliminary Program with reservation by 3.1.10 - Listing in Final Program with reservation by 8.1.10 -Electronic Attendee List with reservation by 7.1.10 -5 Fast Passes	$1095	Click Here
Booth Plus (highest traffic area- surrounding Trade Show Lounge)	8'h back drape 3'h side drapes	- Web Listing -Vendor Marketing Place Listing - Listing in Preliminary Program with reservation by 3.1.10 - Listing in Final Program with reservation by 8.1.10 -Electronic Attendee List with reservation by 7.1.10 -FREE 1/4 page ad in Final Conference Program -10 Fast Passes	$1495	Click Here

We haven't reserved an Exhibit Space. What spaces are still available?

View our updated Trade Show Floor Here! Select your space and register today!

Click Here to see download the 2010 Trade Show Brochure.

*All table and booth packages include one 7" x 44" ID sign
*All exhibit booths include one 6' skirted table
*All exhibitors receive a web listing @ www.nyla.org

If you would like to register, please CLICK HERE and complete all the necessary forms for registration.

Completed forms can be faxed to: 518.427.1697 or mailed to:

New York Library Association
6021 State Farm Road
Guilderland, NY 12084

Please feel free to contact Amanda Wing, Marketing Coordinator, with any questions.

Email: marketing@nyla.org
Phone: 518.432.6952 ext. 105

What are the Trade Show Hours?

Click Here to view the 2010 Trade Show Schedule.

Please note: Our contract strictly prohibits early break-down. It is a safety hazard to our attendees. Please, no early breakdown!

Why is the Trade Show a 2-day event?

Based on the Attendee Conference Evaluations, we found that approximately 92% of attendees visit the Trade Show at least once and nearly 60% of attendees visit the Trade Show on both Thursday and Friday. For this reason, it was important for the NYLA Trade Show to be a 2-day event.

Where is the Trade Show taking place?

The Saratoga Springs City Center is the venue for the 2010 NYLA Trade Show. The address of the City Center is:

The Saratoga Springs City Center
522 Broadway
Saratoga Springs, NY 12866

Call: (518) 584-0027

Click here to visit The Saratoga Springs City Center website!

Where should I go to book my hotel?

Housing information has not been announced yet. Information concerning this will be sent via email to all registered exhibitors.

Questions? Email marketing@nyla.org.

Will there be special rates at hotels for Trade Show exhibitors and attendees?

Yes. Special rates for NYLA Trade Show exhibitors and attendees will be available. This information will be announced in April 2010.

What sponsorship opportunities are available?

Click Here for Sponsorship Further Sponsorship Information and Forms!

Become an event sponsor. Sponsorship packages start at $250 and include signage at the event as well as a Sponsor listing in the Final Program. Some sponsorship packages include an ad in the Final Conference program which makes them a great value to your organization if you wanted to maximize the visibility of your company at the show.

Host a Spotlight Session. Spotlight Sessions take place on Friday, November 7 and offer an excellent opportunity for your company to showcase your products and services. A 45-minute session costs $500. Availability is limited. Reserve a spot today!

Sponsor a coffee break. Attendees always remember who sponsors the delicious treats served during the Exclusive Trade Show time slots. Signage will be prominently displayed on the show floor, plus a Conference Program listing.

Become a Business Member of the New York Library Association. Business members enjoy a 10% discount on print ads in our Bulletins as well as help keep your company up-to-date on what's happening in the library community of NYS. Business Members also receive an additional $96 off the cost of each Booth space.

We've reserved a Tabletop, Booth, or Booth Plus. What comes with the space?

Booths are 8' x 10' and vary in location
Table spaces are 6'
All table and booth packages include one 7�x44� ID sign
All exhibit booths include one 6� skirted table
All exhibitors receive a web listing @ www.nyla.org
The Trade Show Floor will NOT be carpeted. Carpeting may be ordered through the official Trade Show decorator, Great Lakes Events. Ordering details will be available in your Great Lakes Exhibitor Kit.

Please Note:

*Tabletop packages will not have electric or internet service available.

*The Trade Show Floor will NOT be carpeted. Carpet may be ordered through our official decorator, Great Lakes Events.

Booths will be provided with an 8' high blue/white drapery background and 3' high blue or white side dividers. NYLA will provide a 6' x 2' draped table, 7" x 44" sign, chair(s), and a wastepaper basket. Additional furnishings and equipment may be ordered directly from our decorator, who will provide order forms.

How can we order additional furniture, electricity, internet service, etc. for our space?

Extras can be ordered through NYLA's official decorator, Great Lakes Events.

100 Bickford Street
Rochester, New York 14606
ph: 585-458-2200.

Great Lakes Events will send all exhibitors an Exhibitor Kit containing order forms for labor, electrical services and equipment, furniture, shipping instructions, cleaning services, booth identification signs, and floral decorations.

Please note, the Trade Show Floor WILL NOT be carpeted. Carpeting can also be ordered through Great Lakes Events. Information will be included in your Exhibitor Kit.

Further information regarding the installation and dismantling of exhibits, union jurisdiction rules and shipping will be sent to each exhibitor by Great Lakes Events.

When will we receive our Exhibitor Kit?

The Exhibitor Kits will be sent by Great Lakes Events by the end of July 2010.

I still have questions! Who should I contact?

All questions or concerns regarding the NYLA Trade Show should be directed to Amanda Wing, Marketing Coordinator.

ph: 518-432-6952 ext. 105
e: marketing@nyla.org
fx: 518-427-1697

Thank you for your participation in the New York Library Association's 2010 Conference and Trade Show! We look forward to seeing you in Saratoga Spring!